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Articles & Papers.

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Title First Published / Presented Authors
Thinked in Thought out: A co-created experiment BIG Conference May 2010 Scott Dodgson
Mobile Research - The future in their hands ASC Conference April 2010 Scott Dodgson
Mobile-Based Research Options & Choices MRS Online Conference, June 2009 Darren Noyce
Get Localisation Right to Boost Acquisition and Retention BetMarkets 2009, Vienna, Thursday 5th March 2009 Rob Horton
Understanding the Impact and Persuasiveness of Brands in Advance of the FIFA 2010 World Cup (paper / Vid)

Soccerex Convention
23 - 26 November 2008

Rob Horton
CAN GREEN BE BRAND GOLD? (paper / pres)

Research Conferences:
The Green Consumer
19 November 2008

Paula Juson
Communities for R,R,R (pdf / pps)

AIM Conference
4 - 6 May 2008

Darren Noyce
Introduction to Marketing and Market Research

Regents Business School
10 October 2007

Darren Noyce
Quality and online panels

MRS Online Research Conference
27th June 2006

Darren Noyce
Operationalising The Balanced Scorecard: an Initial Analysis of Factor Structure

ANZMAC
2005

Marcin Pont
Linking Ethnosemiotics and Online Market Research ESOMAR Consumer Insights Conference Nov 2005 Olaf Hofmann & Markus Paul
Setting up a Panel MRS Training Seminar 2005 Darren Noyce
Why Online will Takeover MRS Field Conference 2005 Darren Noyce
Take Care with your online research GP Roadshow 2005 Susanne Reese, Darren Noyce
BLIND VISION (paper / pres / vid) ESOMAR Congress 2004 Darren Noyce, Myles Runham (Ask Jeeves)
Rough Guide to Online Panels MRS Training Seminar 2004 Darren Noyce
Opt-In, No Option (Panels are the future) Technovate2 2004 Darren Noyce
Measuring Marketing Performance: A Critique of Empirical Literature

ANZMAC
2003

Marcin Pont
Return to Sender (SMS Research) Technovate1 2003 Olaf Hofmann, Darren Noyce
B2B, then, now and maybe Amsterdam Non Response Conference, 2003 Darren Noyce
Humanising Technology BIG Conference 2003 Darren Noyce
Developing and Testing a Model of Knowledge Utilisation through Marketing Research

ANZMAC
2002

Marcin Pont
Testing the Factor Structure of the Behavioral-Intentions Battery: An Empirical Study of the Australian Banking Industry

ANZMAC
2002

Marcin Pont
Testing the Fit of the BANKSERV Model to BANKPERF Data

ANZMAC
2002

Marcin Pont
eB2B IJMR 2002 Darren Noyce
That’s where it’s at: implicit effects of advertising ESOMAR NetEffects 2002 Olaf Hofmann/ Dr. Christian Stamov-Roßnagel
An Online Odyssey (paper / pres ) BIG Conference 2001 Darren Noyce
The Future of Online Research Research Show 2000 Olaf Hofmann
Is Football a contemporary form of religious worship? University Thesis 1996 Rob Horton

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